CATCH THE TRADE WINDS INTO YOUR SAILS
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Entering a local market becomes profitable and effective by using local market expertise. A bespoke PR & marketing strategy ensures your product receives maximum exposure.
Whether you are responsible for a hotel brand or a lifestyle brand, a tourist board, an airline or a second home promoter, "as experienced marketers, we simplify your mission to market your product in Belgium, the Netherlands and Luxembourg with the necessary focus and impact; "as business developers, we help you to develop your product or brand with a clear vision of the potential customer and the market potential. |
PR & marketing in Benelux
| TAILOR-MADE | | ANY PRODUCT, ANY SEGMENT | | NICHE : LUXURY |
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We create the best return on investment based on a strategic and tactical marketing plan that is tailored to your needs. We take into account your prospects in the local market as well as your objectives, budget and resources.
Our aim is to increase awareness of your product or brand and to successfully stimulate demand in the local market. From the perspective of a broad experience, we are able to tailor a plan for each product and segment. In the luxury, lifestyle, travel and second home niche, our experience allows us to offer a bespoke marketing approach with the specific scope required by this segment. Upscale products aimed at the premium customer require a specialised communication approach, with an appropriate choice of media and channels, as well as an appealing B2C and B2B message. |
Consultancy
| TAILOR-MADE | | ANY PRODUCT, ANY SEGMENT | | NICHE : LUXURY |
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As business developers, we help you develop your product or brand with a clear view of the potential customer and the market potential. Starting with some key questions, we define a strategy that fits the market.
We'll create a prospect identification, an offer identification, a customer value proposition definition, a clear project plan and a marketing plan. A bespoke business plan is offered for every product and every segment, including luxury travel. |
Benelux, an interesting market
The Benelux market is centrally located in Western Europe and consists of 3 countries: Belgium, the Netherlands and Luxembourg. The area has a population of around 30 million. The northern part is Dutch-speaking and the southern part is French-speaking.
The Benelux is an interesting market because people enjoy a high standard of living, are lifestyle-oriented and very willing to travel. Internet penetration is high and people look online for consumer goods and holidays. Physical stores remain important for sales, including personal advice and the offer of specialised goods.
The Benelux is an interesting market because people enjoy a high standard of living, are lifestyle-oriented and very willing to travel. Internet penetration is high and people look online for consumer goods and holidays. Physical stores remain important for sales, including personal advice and the offer of specialised goods.